Research Shows More People Are

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Seeking ‘Revenge’ Against Companies Due To Poor Customer Service Pedro Miranda Pedro Miranda Mar 14, 23 | 4 min read ✓ Human crafted content customers seeking revenge Need content for your business? Find top writers on WriterAccess! Try for free The consumer experience is fundamental to the success of companies, and understanding their behavior is essential to ensure that they meet customer expectations. However, in recent years, there has been a significant increase in consumer dissatisfaction with products and services provided by companies, even resulting in a desire for revenge on the part of customers.

According to the Wall Street Journal, a long-term study of customer satisfaction by the National Customer Rage Survey suggests that 74% of consumers have had a problem with a company’s product or service in the past year. This is a significant Sri Lanka WhatsApp Number increase from 2020, when the percentage was 66%. Furthermore, when the study was first conducted in 1976, only 32% of consumers had problems with products or services, which demonstrates an alarming increase. And more people are seeking revenge against companies by publicly complaining online or in person. The WSJ study found out that 9% of Americans, up from 3% in 2020, fit into this category of angry customers.



But what’s going on? One contributing factor to the rise in consumer anger is the decline in the quality of products and services across the economy. Companies looking to maximize their profits often cut costs and ignore quality, which inevitably leads to problems and customer dissatisfaction. Furthermore, many companies seem to only focus on the short term rather than building lasting relationships with their customers. They tend to overlook the importance of the customer experience in favor of immediate financial results.