What is moreSimply put, it’s more likely your target audience is ready

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Most of us love holiday rituals and traditions like gift-giving, so it’s no wonder that 40% of consumers begin shopping before Halloween.For brands, this means that the holiday shopping season is already here. To satisfy holiday shoppers, most brands start working on their holiday sales campaigns in advance and brands get ready for the season earlier than ever before.Case in point: In 2019,

Dunkin’ launched its new lineup of fall foods and beverages in stores across the Egypt Phone Number List United States on August 21, six days ahead of its major competitor, Starbucks, and its Pumpkin Spice Latte (PSL).Dunkin's fall starter pack Instagram postThe bottom line? It’s never too early to plan your holiday marketing. And if you want to stay ahead of your competitors who hope for the attention of the same audience, you need to promote your holiday sales campaign on Instagram.





Why Instagram for holiday sales?Why? Firstly, almost 40% of all ecommerce purchases were made on a smartphone during the previous holiday season. Secondly, as one of the fastest-growing visual platforms, Instagram has become a perfect marketplace for online shopping: 80% of users follow at least one brand on the platform, 60% of Instagrammers discover products in-app, and one-third of the most viewed stories come from businesses.