ROI on their posts

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Don't worry, we'll also tell you how to solve these problems before they even arise! First of all, what is Content Marketing? Mistake : Not having a well-defined strategy Mistake : Being fickle Mistake 3: Not being aligned between departments Mistake 4: Not targeting the right audience Mistake 5: Incorrect or insufficient promotion Mistake 6: Insufficient  Mistake 7: Poor content production Mistake 8: Lack of analysis and monitoring Conclusion: How to make your Content Marketing work? First of all, what is Content Marketing? Generally, Marketing consists of promoting the products or services of a single brand.


No matter the channel (i.e. email, billboards, social media), the brand is Croatia Phone Number List front and center . Content Marketing, however, is based on first providing high-quality materials to your audience and, only then, promoting your company. These contents can have different formats, such as blogposts, video clips, articles, infographics and more. The goal is to ensure that the material is useful so that you can establish your brand as an authority within your industry or niche. Statistics on content marketing Content Marketing is powerful because it attracts leads, the more high-quality pieces you create and promote, the larger your audience will be.





Over time, you can leverage that audience to get more customers and increase your brand awareness . Here are some impressive statistics to illustrate the value of this strategy. Visitor traffic is 7.8 times higher for those who invest in Content Marketing than for those who do not. Content Marketing costs around 60% less than traditional advertising methods. It also generates three times more leads. Increase conversion rate six times . 69% of Marketing specialists said that a content strategy is more effective than public relations or direct mail. 8% of Marketers who blog see a positive ROI on their posts. Knowing why Content Marketing is so valuable is essential to being successful when applying it.