Use engaging headings The first thing people see in search

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Estimate Your Word Count The next step is to estimate the word count for each portion of your outline. How many words do you think each paragraph or section will need to communicate the point? How many should you aim for? 5. Adjust for Short or Long-Form Guidelines Once you’ve estimated a total word count, you can go back and adjust your sections to suit either short-form or long-form ideals. If you have too many sections, for example, you can remove some and use them in a different blog post. 6. Evaluate Your Content Plan Take your new blog idea and put it in the context of your content plan. Is there a similar article you can combine to make a long-form post? Or could you update existing content to turn a short-form article into a long-form one.

Having a solid strategic plan helps your content marketing come together. Long-form Posts and SEO Long-form posts and SEO go hand in hand. You can explore your topics in more detail to establish your authority, and the length of the posts allows France Phone Number Data you to include keywords and phrases that people are naturally searching for. However, it must keep the users’ attention and interest longer. Here’s how to boost your SEO when writing long-form posts: 1.  engine listings or on your own pages is the heading of your blog post. Obviously, you need to have an engaging and intriguing post title to grab attention and make people click through to your post. This is such a vital part of your post. It doesn’t matter how good it is if no one reads it. Pay attention to your headings, make them engaging, and ensure they tell your readers why they need to read your post.



In addition, include your main keyword in your title as near to the beginning as you can to help with SEO. It’s also important to use great headings and subheadings throughout your posts. Headings break up the text so that it’s easier on the eye. However, another important job for headings is to create “scanability”. Think carefully about each heading and make sure it follows logically from the previous heading and draws the reader down the page. Most readers don’t read every word of your blog posts. They scan them. With great headings, you allow readers to scan down your post and quickly see what it’s about. They will then read it in more detail as long as your content captures their attention.